The MSI Gaming Booth Tour with dGPUs in AIOs and Notebooks plus Motherboards

SLI Bridges

Aesthetics are becoming in important part of the PC Gaming space, and regardless of the revenues it seems that PC component manufacturers have to make an effort on styling especially when it comes to presentation. This includes tiny details such as cabling, temperature responsive LEDs, and effects that when combined actually have a positive impact on looks. With the case of SLI bridges, we’ve seen other companies such as EVGA implement their own design to counter against the generic brown/green/black PCB types we typically get inside a motherboard box. MSI is now entering this market with their own brand:

To go with the rest of the product line, these bridges will be outfitted with LEDs that are controlled through the software. MSI has been able to add this control element without needing a separate cable into a special header on the motherboard, and control will be through their gaming app. Pricing is unknown at this point (we might see one bundled with a high-end motherboard through) and release date was said to be ‘later this year’.

Transparent GT730 with White PCB

As an aside to the general coverage, I did see one GPU that caught my eye in a model that I least suspected. This is a GT730:

It’s a fairly innocuous card with standard specifications, but the PCB is white (like Galax cards) and the shroud design is semi-transparent, showing the cooler underneath. Part of me would love to see this design on the higher end models, perhaps with LEDs similar to that of the Fury X that light up as more power is applied to the card.

Case Mods

To finish up our look at MSI’s booth, I want to outlay some of the case mods that were there. Producing custom designs for cases is a niche market for sure, but other companies such as Cooler Master are designing some of their product lines around the concept of allowing users and makers to implement their own look to a chassis. As a result, many of the PC hardware manufacturers each year are now inviting professional modders (as in people who make designs as a full-time job) and commissioning designs to fit with the company ethos. That means with MSI, we get a dragon with a chassis strapped to the back:

There’s no point talking about specifications of the builds here because they can change, and perhaps I should be wondering where these designs end up after the event in question (used for future events, giveaways or back of a storeroom?).

MSI did not have much to show from their XPower overclocking line this year, either for motherboards or graphics cards under the Lightning moniker, but here’s a suitable yellow and black construction suit modification.

With the ECO line of motherboards, the low power market is one of the targets in the motherboard space. Last year we reported on the white and green motherboards MSI were showing, and then we reviewed the B85M ECO which eschewed the white colored PCB for a more conventional color. The white board used in last year’s display found its way into this Ecosphere case which has a map of the northern hemisphere on the transparent dome.

The most recent line from MSI is the black and white Krait variant of the mid-range motherboards, focusing on SLI and implementing a snake logo. Naturally the modification had to be a snake here.